The only 5 types of email campaigns you need

I think we’ve overcomplicated email.

Here’s the 5 types of campaigns that will produce the largest results for your brand:

  1. New Product Email
  2. Back in Stock Email
  3. Sale email
  4. Customer Spotlight Email
  5. Company Update Email

And a bonus one:

Weekly Lifestyle Newsletter Email

This is all you need to drive revenue for your brand, if done properly you can spin out at least 2 emails per week on a consistent basis and get in front of your customers with relevant content that doesn’t require a sale all the time.

Keep the templates consistent and concise, speak to your audience rather than talk at them, and build a system you can stay consistent with.

Remember quality is always more important than quantity.


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